First IMAX VR centre in Europe Opening Soon
IMAX Corporation signed an agreement with ODEON & UCI Cinemas Group to install the first pilot IMAX VR centre in Europe. The VR center will be located at the Printworks multiplex (Manchester, UK).
The IMAX VR centre, which the parties are planning to open by the end of 2016, will deliver guests immersive, multi-dimensional VR experiences, including entertainment content and games. The centre will employ a new modular design – proprietary to IMAX – that will consist of several “pods” to allow multiple players to enjoy interactive, exciting, moveable VR experiences. The pods, which are designed to optimize user mobility and interaction in virtual environments, can be adapted for specific content experiences – whether single or multi-user.
The theater is expected to open towards the end of the year in Manchester, England.
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Source : IMAX.