Museum Gets 3D RealD XLW monster screen
Hastings Museum of Natural and Cultural History (Nebraska, USA) selected the new RealD XLW 3D technology for its 70 feet 3D screen theater.
Premiering with National Geographic’s “Flying Monsters 3D” and nWave Picture’s “African Adventure 3D,” the state-of-the-art renovated theater within the cultural institution features stadium seating, a 70-foot (23 meters) wide screen and a NEC NC3240 4K digital cinema projector.
An extension of RealD’s award-winning XL Cinema System, the XLW is specifically designed for premium large screen venues with stadium seating and 1:1 width/throw ratio. The Hastings Museum is also being equipped with RealD LIVE, enabling the venue to show live 3D event broadcasts from around the world on the big screen.
Under a newly designed affinity program, moviegoers will have the opportunity to purchase Hastings Museum branded reusable RealD 3D glasses and receive discounted tickets each time they bring their eyewear back for future movies.
The program is an initiative to keep the museum green and offer incremental value for repeat guests. RealD’s award-winning 3D technology is used by many of the largest motion picture exhibition groups in the world and is installed in over 100 large format auditoriums.
The world’s most widely used 3D cinema technology, RealD 3D is installed in over 18,700 screens in approximately 60 countries around the world.
The XLW Cinema System utilizes light efficiency technology introduced with the XL Cinema System, which captures light lost by other 3D projection technologies and recycles it back onto the screen for a brighter and more immersive 3D experience.
By utilizing a single digital cinema projector, XLW Cinema Systems do not suffer from the imbalance and misalignment issues of dual projector systems and offer exhibitors cost savings on power usage and equipment such as projectors and lamps. Read the XLW press release here.